{"id":3053,"date":"2018-04-18T17:11:26","date_gmt":"2018-04-18T17:11:26","guid":{"rendered":"https:\/\/enautics.de\/?p=3053"},"modified":"2024-08-27T12:01:19","modified_gmt":"2024-08-27T17:01:19","slug":"avid-achieves-record-high-email-engagement-and-revenue","status":"publish","type":"post","link":"https:\/\/enautics.de\/en\/revenue-multipliers\/avid-achieves-record-high-email-engagement-and-revenue\/","title":{"rendered":"AVID Achieves Record High Email Engagement and Revenue"},"content":{"rendered":"<h2><span style=\"font-weight: 400;\">AVID Achieves Record High Email Engagement and Revenue<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Avid Technology <\/span><span style=\"font-weight: 400;\">(Nasdaq:AVID) <\/span><span style=\"font-weight: 400;\">is an American technology and multimedia company founded in August 1987 based in Burlington, Massachusetts. <\/span><\/p>\n<p><b>Challenge<\/b><span style=\"font-weight: 400;\">: High shopping cart abandonment and poor recovery rates. <\/span><\/p>\n<p><b>Solution<\/b><span style=\"font-weight: 400;\">: Adobe Analytics and Eloqua integration with Enautics cart recovery methodology. <\/span><\/p>\n<p><b>Results<\/b><span style=\"font-weight: 400;\">:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">79.1% Open Rate<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">16.9 Click Through Rate<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">7.5% Conversion to Sales<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Over $1,000,000 in revenue from the first recovery campaign and at least $6,047,735 recovered revenue annually<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Markie Winner for Best Integration Innovation. <\/span><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>AVID Achieves Record High Email Engagement and Revenue Avid Technology (Nasdaq:AVID) is an American technology and multimedia company founded in August 1987 based in Burlington, Massachusetts. Challenge: High shopping cart abandonment and poor recovery rates. Solution: Adobe Analytics and Eloqua integration with Enautics cart recovery methodology. Results: 79.1% Open Rate 16.9 Click Through Rate 7.5% [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":5767,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[20,15],"tags":[],"class_list":["post-3053","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-customer-success","category-revenue-multipliers"],"_links":{"self":[{"href":"https:\/\/enautics.de\/en\/wp-json\/wp\/v2\/posts\/3053","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/enautics.de\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/enautics.de\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/enautics.de\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/enautics.de\/en\/wp-json\/wp\/v2\/comments?post=3053"}],"version-history":[{"count":0,"href":"https:\/\/enautics.de\/en\/wp-json\/wp\/v2\/posts\/3053\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/enautics.de\/en\/wp-json\/wp\/v2\/media\/5767"}],"wp:attachment":[{"href":"https:\/\/enautics.de\/en\/wp-json\/wp\/v2\/media?parent=3053"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/enautics.de\/en\/wp-json\/wp\/v2\/categories?post=3053"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/enautics.de\/en\/wp-json\/wp\/v2\/tags?post=3053"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}